VEI Competitions

COMPETITION OVERVIEW

An effective website will demonstrate the company’s mission, provide ease and use for customer purchases, apply branding consistently, and contain value-added content and features to enhance the consumer experience. This competition challenges VE students to showcase their business and product/service offerings through the submission of their company website.

CONTENT REQUIREMENTS

Essential Components: Firm name, company description, company contact information, educational disclaimer, product/service descriptions and pricing, and buy buttons
Branding Components: Company logos, slogan, and color scheme are evident and consistent throughout the website
Marketing Components: Links, social media, and multimedia features throughout the website
Presentation Components: Graphics are clear, no grammatical or spelling errors, layout and organization are logical and easy to navigate
VE Educational Disclaimer: All submitted websites must include the following disclaimer on the webpage: Disclaimer: This Virtual Enterprise online store is for educational purposes only (2025-2026 – Firm Name).

SUBMISSION GUIDELINES

Submit website URL to the Competitions Manager.
Website must stay live and up-to-date throughout the competition judging period.
Ensure “https” is included as part of the URL for successful submission.
Websites should be listed in the Firm Directory in Marketplace Tools (Firm Admin → Marketing Information).
One entry per firm
All submissions due by 10:55 PM ET.

JUDGING CRITERIA

Using the Judging Criteria, each Element will be rated from 1 to 5 stars.

Essential Components - Are the essential components included? (i.e. firm name, company description, buy button(s), contact info, products and pricing, educational disclaimer)
Site Organization - How would you rate the user’s ability to navigate the site? (navigation, user-friendliness, layout, professionalism, whitespace, information clarity, logical sequence of information)
Purchasing Efficiency - How would you rate the efficiency of purchasing the product/service? (purchasing: cart and checkout process)
Marketing Effectiveness - How would you rate the firm’s marketing effectiveness? (brand identity, target audience, logo and company info, multimedia elements: social media, polls, videos, upselling efforts, etc.)
Content and Presentation - How would you rate the effectiveness of content and presentation? (design, graphics, visual appeal, clear language, font choices, readability, consistency, simplicity, free from unintentional spelling and grammatical errors)

CAREER READINESS FRAMEWORK ALIGNMENT

Leadership:

Demonstrates intrapreneurship
Motivates others to act
Operates with purpose

Professional:

Communicates effectively
Embraces diversity

Functional:

Uses design thinking to solve problems
Communicates through storytelling

Technology

Uses industry/function-specific technology
Applies appropriate technology to task